Beyond CDN: A New Model for Digital Experience Optimization
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Press Release: NEW ECOMMERCE LEADERS REPORT: 71% OF ONLINE SHOPPERS LEAVE SITES DUE TO SLOW PERFORMANCE
Yottaa announced the publication of a new research report, “2017 eCommerce Leaders Survey: Site Performance & Innovation Trends."
Blog: 3 Keys to Fast Mobile Websites in eCommerce
Fast mobile websites are essential if you want to capture the Millenial eCommerce buyer. It’s so important, the VP of eCommerce at Crocs International challenged her mobile team to manage against...
Blog: Four Trends Threaten Fast Websites in Apparel Retail
Apparel eCommerce shoppers expect fast websites. Which is why 4 of the top 10 fastest retail websites are fashion and apparel retailers. But recent changes in online shopping behavior will...
Blog: eBags Experiments with Higher Speed. Conversions Result.
This week’s blog uses a Yottaa customer story to address a common question regarding web design and website speed. Which is better – a rich customer experience, or a leaner website that loads...
Press Release: YOTTAA WINS “INNOVATIVE TECHNOLOGY OF THE YEAR” AWARD FROM MASSTLC
Waltham, MA—September 19, 2017—Yottaa, the leading cloud platform for accelerating eCommerce, today announced it has won a 2017 Technology of the Year Award from MassTLC. The Yottaa eCommerce...
Blog: Which Device Loads Fastest? Surprises from the RSR eCommerce Performance Report
Building a great experience for both desktop and mobile presents an interesting problem. Mobile shoppers tend to have shorter attention spans, and thus need a faster experience relative to desktop...
Blog: Lessons from Amazon Prime Day - How One Tag Can Sink a Holiday
Reports are already touting the success of Amazon’s Prime Day (still in process), forecasting that they will bring in more than $2B in revenue from this 30-hour promotion. Amazon is upstaging even...
Yottaa Customer Perspective: eBags
Infographic: Impact of 3rd Party Tags
When is Faster eCommerce not Better eCommerce?
“We need to go faster! Dump all extra weight – I don’t care what it is. We won’t miss it if we’re dead!” You know the movie scene. Our heroes are being chased, the bad guys are rapidly gaining....
Video: Moosejaw CEO & CIO Interview
How Moosejaw uses Yottaa to develop strategies for customer experience, mobile commerce, security, and more.
Press Release: THE CONTAINER STORE® SELECTS YOTTAA FOR ACCELERATED AND SECURE ECOMMERCE PERFORMANCE
Waltham, MA—March 28, 2017—Yottaa, Inc., the leading SaaS platform for accelerating eCommerce, today announced that The Container Store, the nation’s leading retailer of storage and organization...
Video: King Arthur Flour Interview
Mike Hoefer, Director of Web Development, discusses how King Arthur Flour uses Yottaa to accelerate, optimize & secure their website across desktop and mobile.
Blog: Gen Z - Likes your stores, but needs your mobile
Every new eCommerce report seems required to offer their own forecast on the pending death of brick and mortar stores. So I was surprised by the recent Accenture 2017 Consumer Survey (short...
Blog: Don’t Hold Back - The Case for 3rd Party eCommerce Applications
The best eCommerce shopping experiences today aren’t built on one single technology. They can’t be. Customers expect a shopping experience that connects with them. An experience that is easy,...
Blog: 4 Reasons Mobile Lost Holiday 2016 To Desktop
How was your holiday? For most eCommerce sites, it was fantastic. Adobe Digital Insights recently reported that retailers pulled in $91.7 billion in holiday sales, a 11% increase over last year....
Blog: Don’t Put Your eCommerce Site on a Diet
One of the biggest conflicts in managing eCommerce sites is balancing performance versus the strong content and capabilities needed for optimal shopper engagement. A minimalist design approach is...
How to Optimize Order of Execution: A Step by Step Guide
Case Study: Moosejaw
A Case Study in Content Orchestration