Blog: 4 Reasons to Meet Yottaa at eTail West 2019 in Palm Springs

February 4, 2019 Rob Swint

Schedule a Meeting at eTail West 2019: Click here to select a time to meet with Yottaa at our booth, #611.

eTail West takes place on Feb. 19-22 in Palm Springs, CA. Retailers are coming off a busy holiday season that demonstrated the importance of 3rd party technologies and features that drive revenue. Unfortunately, for many retailers those same 3rd parties caused performance problems at the worst time. 

Yottaa will be at eTail West to show retailers how they can control 3rd party errors to make their website pages load faster and more consistently, and increase their conversion rates. Here are four reasons you should schedule time with Yottaa at eTail West 2019.

4 Reasons to Meet Yottaa at eTail West 2019

1. Slow pages can kill your conversion rates – Slow pages push away shoppers, and you know it.  Even the most dazzling UX won’t convert visitors if it takes 8 seconds to load. You’ve seen the research that ties speed to conversion rates. Now come talk to the experts. We can help you pack on all the features you want without slowing down your site. 

2. Bring back a personalized website evaluation – How fast would your eCommerce pages load if you applied the best optimization techniques and technologies available? Schedule time with a Yottaa performance expert to receive a personalized evaluation of your website performance. You’ll walk away understanding how fast your page load times could be.

3. See how 3rd party technologies impact your website performance – Before you add another 3rd party JavaScript, shouldn’t you know how that 3rd party app will impact your page load times? We can tell you. Yottaa collects data on hundreds of 3rd party applications across hundreds of eCommerce websites. We know which vendors pose the greatest risk to website speed and performance, and can help you short list the best vendors in every category when you consider new technologies for your site. 

4. Coremetrics and others taught a hard lesson this holiday – Don’t think 3rd party features are a problem? Talk to retailers using IBM Coremetrics while you’re at the show. A Coremetrics outage over Thanksgiving 2018 caused severe page load delays for their retail clients at the worst time. We caught it in seconds for our clients, and can show you how to ensure this never happens to you.

Even Rich eCommerce Experiences Need to Be Fast

If you leave the show with a stack of new 3rd party features for your site, but are concerned about website performance, contact us. We’ve helped retailers of all sizes to reduce page load times by up to 60% for their shoppers, even as retailers add new 3rd party technologies to their website. And these faster pages result in up to 20% higher conversion rates for many retailers.

Before you start adding new technologies and features this year, talk to Yottaa. Schedule a website performance evaluation at eTail West to start down the path to a faster experience for every shopper, on every page, on every visit. 

The post 4 Reasons to Meet Yottaa at eTail West 2019 in Palm Springs appeared first on Yottaa.

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